TheraOne

THERAONE
BRAND LAUNCH

MEET THERAONE

USDA Certified Organic CBD Brand Launch

Overview

“TheraOne™ is our newest whole-body wellness solution. It’s a line of USDA Certified Organic CBD products derived from our proprietary, high-potency hemp strain.⁣⁣⁣ We are elevating the CBD category from the ground up, setting our own standards higher than any other” —Therabody

Key Focus

Visual creative direction for new brand rollout

Full launch and campaign photo assets

Production / post-production of brand announce videos [hero featurette and chapter cutdowns]

Production / post-production of product explainer videos

Social support

Role

Sr Creative Producer / CD
Key Photographer
Post-pro Supervisor [Video]
Post-pro Supervisor [Photo]
Retoucher & Finisher [Photo]
Gfx [Static]
Design [Social]